Perhaps the most important benefit in the material that follows is its ability to provide you with the necessary concepts and constructs which are critical for becoming successful by utilizing many of the high-tech, high-touch capabilities offered by the use of online marketing. Building your home business “Internet-Style” is not only exciting and challenging, it […]
How do these authors do it? They have written hundreds of article all around the same topic. How do they keep coming up with material? They use a very systematic approach. Each article is created from a brainstormed formula that they utilize when writing any article. I will outline some […]
“Unparallel Construction” is the bane of commercial copy.
Sentences, and sometimes whole paragraphs of copy, lose their direction and fail to communicate their core message if they are composed with unparalleled components.
Here is a current example.
As I was driving this morning I heard the following radio commercial:
First sound clip — a pizza shop, taking orders over […]
Most online article marketers and writers have secret methods of writing and breaking thru what they call Writer’s Block. One very knowledgeable expert writer and copywriter stated that writing Top 7 Type articles is easy. Indeed it is almost too easy.
In fact I believe that Dina’s summation of writing Top 7 articles is correct, they […]
The Hero’s Journey (Monomyth) is the template upon which the vast majority of successful stories and Hollywood blockbusters are based upon. In fact, ALL of the hundreds of Hollywood movies we have deconstructed (see URL below) are based on this 188 stage template.
Understanding this template is a priority for story or screenwriters. This is […]
The following is the transcript of a recent voicemail I received from a client:
Hi, Laura. It’s Elizabeth*. I really hope I caught you in time. You know that article I sent you to edit? Don’t open it! I mean, I hope you didn’t look at it yet. I just reread it, and realized it’s terrible. […]
FORWARD
The 188 stage Hero’s Journey (Monomyth) is the template upon which the vast majority of successful stories and Hollywood blockbusters are based upon. In fact, ALL of the hundreds of Hollywood movies we have deconstructed (see URL below) are based on this 188 stage template.
Understanding this template is a priority for story or screenwriters. […]
Much of today’s accepted copywriting wisdom comes from old books written for a different, quieter world.
For most of the twentieth century, widely promoting a successful message was expensive and difficult, requiring control of significant resources and substantial time commitments. Though the general public was more trusting and open to suggestion, more effort was required to […]
Anyone who has read any of my articles on the subject of
letter writing or resume writing will know how important
I believe it is to minimize the number of pages, preferably
limiting them to one page whenever possible.
And, we all know how tacky it looks when we put the
finishing touches on a letter and it overflows onto […]
1. Develop a website with an overview of your services, experience, resume, education and links to your articles written online.
See previous article titled: A Working Writer’s
Website: Publish, Promote and Profit?
2. Write articles and then offer them to publishers for free See previous article titled: Top Ten Reasons to Write Articles for Free Publication Online
3. Create […]